The State of the Industry 2005: This report presents the results of a study conducted in the summer of 2005 by Roper Public Affairs for the Custom Publishing Council (CPC). The objective of the research project was to investigate Americans' attitudes toward and usage of custom publications, documenting the effectiveness and value of custom publishing for its sponsors.

Looking to justify a budget increase? This must-read research explains what's being spent by whom on what, and forecasts how the future will impact spending levels.

What do corporate marketers think about custom publishing? How do custom publications fit in the marketing mix? This research answers these questions and more, from the perspective of those buying custom publishing — marketing directors.

For corporate marketers involved in custom publishing, read this research to find out compensation by title, by region and by company size Learn also the metrics on the productivity of professionals responsible for their company's custom publishing.